Day: November 23, 2016


O2O: A Commercial In Every Direction
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O2O: A Commercial In Every Direction

Watch this space. In May of this year, BMW launched its 360° immersive advertising content for the launch of it's M2 vehicle line and commands the audience to keep their eyes on Gigi Hadid, model and...

Is Your Company Building What Alibaba’s Chairman Jack Ma introduces as the “Five Big New Business Models”?
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Is Your Company Building What Alibaba’s Chairman Jack Ma introduces as the “Five Big New Business Models”?

If not, would you like it to?   As the South China Morning Post reported, Alibaba's Jack Ma believes ecommerce will soon become 'tradtional' and went on to predict the following five big new business models...